About Us

About Ide Volkswagen of East Rochester

Car buying should be easy and fun.

We’re a family business, and we believe finding your next Volkswagen should be something you enjoy. We work with you to find the right vehicle for your life and make the next steps feel simple.

Browse New VWBrowse Pre-Owned

Joe, Corey and Rich smiling in the Ide Volkswagen showroom
Joe, Corey and Rich in the showroom.

Our family. Our approach.

A family business.
A simple philosophy.

“Be Fair and Honest.”

Our story started in 1970, when Dick Ide opened his first dealership in Fairport. Volkswagen joined the Ide family in 2012, bringing that same personal approach to East Rochester.

Being fair and honest means listening to what matters to you, explaining your options clearly, and helping you feel comfortable with your decision.

Everyone is welcome here. Ask questions, compare vehicles, and take the time you need. We want you to feel good about both your car and the people you bought it from.

1970Dick Ide opens his first dealership in Fairport.
2012Ide Volkswagen joins the family in East Rochester.
2017We celebrate our new Volkswagen sales and service facilities.
Spencer and Nick in the Ide Volkswagen showroom
Spencer and Nick, two friendly faces at Ide Volkswagen.

People make the difference

Let’s find your
next favorite car.

Tell us what you like, what you need, and what works for your budget. We’ll help you explore the choices, get behind the wheel, and understand your buying or leasing options.

Whether you know exactly what you want or are just starting to look, our team is here to help. A few good conversations can make the whole process easier—and a lot more fun.

Meet our team →

Here for the miles ahead

The relationship keeps going.

We want to be the people you turn to long after you drive home. From routine maintenance to a question about your VW, our service team is here to help you take care of it.

Need parts, accessories, or help after a collision? We can help with those, too.

Schedule Service
Parts & accessories →Collision Center →
The friendly Ide Volkswagen service team at the service counter
A few friendly faces from our service team.

Louie and Rich at a Best Buddies lemonade stand
Louie and Rich at a Best Buddies lemonade stand.

Our community

Proud to be part
of life around here.

Community is personal to us. We’re proud to support Best Buddies and take part in local events and fundraisers with our neighbors.

These are the people and places that make this area home. We love showing up, lending a hand, and being part of it.

See Ide in the community →

Come see us in East Rochester

We’d love to earn
your business.

Stop in, take a test drive, and get to know us.

Find Your Volkswagen(585) 586-2225Call (585) 586-2225

Ide Volkswagen of East Rochester

333 North Washington Street
East Rochester, NY 14445

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